ASID Introduces Student Lounge at NeoCon

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New space presented in partnership with PLiNTH & CHiNTZ

WASHINGTON, D.C. (May 12, 2009) | At the new ASID National Conference at Neocon, June 15 – 17 in Chicago, ASID introduces the first ever ASID Student Lounge. Located in the Merchandise Mart on the 8th floor (Suite 8-3136), emerging interior designers can take a break from the show floor and connect with peers and accomplished interior designers in a casual setting. Interior design legends will rotate in and out of the lounge to speak to students, tell them their story and answer questions. ASID Student Design Competition winning entries will also be on display.

Another opportunity for students, ASID continues the 15-year tradition of the ASID Career Exchange at NeoCon. Interior design students will meet one-on-one with leading architecture and design firms as well as manufacturers. Held from 9 – 10:30 a.m. on June 17 in the 7th floor café, industry representatives will answer questions about career paths and will review resumes and portfolios.  

Students are encouraged to participate in other ASID programming and events at the ASID National Conference at NeoCon:

FIRSTnight, ASID Toasts Design

ASID is hosting a cocktail party at Enclave, one of Chicago’s swankiest bar and lounges to kick off NeoCon.

Off-Site Experiential Learning

A new take on traditional continuing education learning, ASID has crafted four Off-Site Experiential Learning courses that take attendees out of the classroom and to various locations around Chicago to study design in person and up close.

ASID and NeoCon Keynote

Paola Antonelli will give a keynote address on the Future of Design sponsored by Paoli. Paola has worked at the Museum of Modern Art in New York since 1994 and is now a senior curator in the Architecture and Design department.

ASID Association Forums

ASID is sponsoring two new forums. Russell Brumfield, founder and CEO of Whiff Solutions will present “Whiff’ of the Future⎯Scent Branding Increases the Bottom Line” and Mike Suomi, vice president of design at Stonehill & Taylor Architects will present “Luxury Sector⎯Meeting the ‘Triple Bottom Line.”

For session and event times and to register go to
ASID specific information can be found at

ASID would like to thank their generous NeoCon sponsors:

Restoration Hardware, Sherwin-Williams, Closet Factory, Dornbracht, Lutron, Art Rent & Lease, PLiNTH & CHiNTZ, CS Interiors/ Modern Luxury magazine, Interior Talent Inc., Metropolis, Spectrum West, Bentley Prince Street, Allermuir, and InterfaceFlor.

About ASID National Conference at NeoCon: The American Society of Interior Designers (ASID) is introducing an entirely new ASID national conference to be held in conjunction with NeoCon® World’s Trade Fair, the world’s largest design exposition and conference, June 15 – 17 in Chicago. In addition to 1.2 million square feet of product and exhibition space, ASID and Merchandise Mart Properties, Inc. (MMPI) will offer new for 2009 programs and events to the 50,000 in attendance. To register go to

About ASID: The American Society of Interior Designers (ASID) is a community of people—designers, industry representatives, educators and students—committed to interior design. Through education, knowledge sharing, advocacy, community building and outreach, the Society strives to advance the interior design profession and, in the process, to demonstrate and celebrate the power of design to positively change people’s lives. Its more than 40,000 members engage in a variety of professional programs and activities through a network of 48 chapters throughout the United States and Canada.

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