Description

Behavior by Design: How Space Influences Human Interaction

March 10, 2025 | 10:00 AM – 11:00 AM CT
JW Marriott, Salon 6 | Health & Wellness

Design is more than aesthetics—it directly impacts human well-being, business and medical outcomes, social connectivity, and community resilience. The American Society of Interior Designers (ASID) has long championed the role of design in shaping behavior, and its recently released ASID 2025 Trends Outlook report explores the ways shifting priorities—such as wellness, sustainability, and passion-driven living—are influencing the built environment.

ASID leaders David Euscher (Chair, ASID National Board of Directors), Sheryl Connelly (Ex Officio, ASID), and Jennifer Kolstad (former ASID Chair) join Evan Orensten of Cool Hunting to examine how data-driven insights can inform design decisions. Just as traffic engineers optimize roadways, can designers refine built environments to encourage desired behaviors? Who determines those behaviors, and how can design be a force for positive change?

Join this thought-provoking conversation as ASID leaders explore the intersection of design, human behavior, and the future of our shared spaces.

Speakers

Sheryl Connelly – Ford Motor Company, ASID Ex Officio
David Euscher – Corgan, Chair, ASID National Board of Directors
Jennifer Kolstad – Ford Motor Company, Former ASID Chair
Evan Orensten – Cool Hunting