Description

Join ASID in High Point, NC for High Point Market! Hosted every spring and fall, High Point Market is the destination for furnishings, kitchen and bath, and more!

ASID at High Point Market:

Saturday, April 25, 4:00 p.m. ET (1 hour) – “From Trends to Traction: Growing Your Design Business Through Online Platforms”
Location: Suites At Market Square, Top Floor, T-928

Your early clients help launch your practice—but sustainable growth depends on how effectively you show up online. Learn how interior designers can use digital channels to strengthen their brand, nurture existing relationships, and attract new clients. Drawing on insights from the ASID Trends Outlook Report, attendees will identify ways to translate big-picture trends into clear messaging, compelling storytelling, and consistent online engagement to generate real business opportunities.
Speakers: John McClain, Matthew De Geeter

Sunday, April 26, 4:00 p.m. ET (1 hour) – “Build a Foundation to Thrive: ASID Business Basics Checklist”
Location: Suites At Market Square, Top Floor, T-928

Starting and managing an interior design business requires more than creativity—it demands strategic planning, business acumen, and clear direction. In the daily flurry of project deadlines and client calls, it's easy to overlook the essential building blocks that are your foundation to thrive. Successful firm owners and ASID Business Management Committee leaders will walk you through the newly published ASID Business Basics Checklist in a candid conversation moderated by Matthew De Geeter, ASID, CAE, MBA, LEED AP that will equip you with actionable insights to confidently build your design business.
Speakers: Matthew De Geeter, Natalie Biles, Pamela Durkin

Monday, April 27, 10:00 a.m. ET (1 hour) – “The Art of Elevated Living: ASID’s 2026 Outlook”
Location: IHFC C448

Join ASID and Uttermost for a forward-looking conversation on what’s next in design - and what it means for your practice. Drawing from ASID’s 2026 Trends Outlook report, this session explores expressive, personality-driven interiors, elevated craftsmanship, and design rooted in purpose and performance. Moderated by ASID, leading designers will translate these insights into actionable ideas for today’s high-end residential and hospitality projects.
Speaker: Lindsey Koren, Director of Communications – American Society of Interior Designers (ASID)