Join ASID at Dwell on Design! June 20 - 22, Los Angeles

 

ASID returns to Dwell on Design in Los Angeles, May 29-31, with more than 18 continuing education sessions featuring topics of interest to all designers, regardless of their career stage. The Society will also host Designer Is In – the popular consultation event for design-seeking consumers.

Education
ASID will present world-class speakers and industry thought leaders for a series of CEU-approved sessions throughout Dwell. The insightful topics will include business practices, design’s impact on health and wellness, smart homes, the new face of affluence, and more. Review the full line-up below.

The Designer Is In
As part of Dwell on Design’s consumer consultations, ASID designers will provide free, commitment-free advice to attendees seeking input on a potential design project. Designers will discuss interior issues ranging from storage solutions to large-scale remodels. Sessions are free and available on a first-come basis, booked online, and 30 minutes in duration.  Register online at dwellondesign.com/designer-consults.

Dwell on Design, curated by the editors of Dwell magazine, brings together the best and brightest products, services and thought leaders in modern design for a series of exhibitions, conversations, education, and more. Don’t miss this event. Learn more about Dwell.

Register now for Dwell on Design and join ASID on May 29-31 at the LA Convention Center. Use promo code ASID to save $10 on tickets, and don’t forget to stop by the ASID booth (2329).

Friday, May 29

11 a.m. – Noon

More Money, More Profits
Stage C

Kimberley Seldon, Principal Designer, Kimberley Seldon Design Group

It's a dilemma for nearly every business professional: you want to increase profits, yet you're leaving money on the table with suppliers, clients, trades, and retailers. In More Money, More Profits, interior designer Kimberley Seldon reveals her Top Strategies for plugging the gaps in profitability and increasing job and customer satisfaction through a unique 15 Step Project Management Plan.

11:30 a.m. – 12:30 p.m.

Client Contracts for Designers 101: Are You Ready For Your Next Client?
306A

Alan Siegel, Partner, Levy Sonet & Siegel LLP

Hear from ASID legal counsel, Alan Siegel, on the importance of contracts as an essential tool for designers and to add them to your practice. Explore the Soceity's new portfolio of residential form agreements, with differing fee structures that allow designers to pick and choose options and customize contracts for each client and project.

Noon – 1 p.m.

The Internet of Things: Designing the Smart Home
Stage A

Christopher Kennedy, President of Christopher Kennedy, Inc
Katheran Wasson, National Public Relations Manager, Big Ass Fans
Leon Tan, Head of Technology Product Partnerships, Nest Labs

It wasn't long ago that the smart home was a futuristic concept. Now homeowners want more than smart devices that work well - they want them to look good doing it. In this panel, you'll get a peek into the future of the IoT from product manufacturers and interior designers on the forefront of the smart home revolution.

Noon – 1 p.m.

Online Presence: Navigating Design Resources
Stage C

Brooke Williams, Principal, ONE Real Estate + Design
Leura Fine, CEO, Laurel & Wolf
Mark Cutler, President and Founder, Mark Cutler Design

Explore and discuss the intent and benefits of online design resources and communities, including Dwell Design Source, nousDECOR and Laurel & Wolf. Hear from designers on how they use these online tools to engage in the design community, create a professional presence, and promote themselves to potential clients.

1 – 2 p.m.

Elegant Simplicity: Barclay Butera's take on Modern Living
Stage A

Barclay Butera, Owner, Barclay Butera Interiors

Join esteemed design star and ASID member Barclay Butera on a journey around the evolution of design and how to create an elegant glamorous space that is compatible with today's modern families and their lifestyles. At the conclusion of this session, Barclay will be hosting a meet and greet book signing event at the Dwell bookstore.

1 – 2 p.m.

Invoicing & Collecting Billable Hours
304C

Kimberley Seldon, Principal Designer, Kimberley Seldon Design Group

For a thriving, successful interior design practice, you need to establish a firm policy around producing invoices and delivering them in a timely fashion to clients. Providing clients with a systematic approach to paying your fees is not only good for the professional, it's good for the client who needs to properly budget and see the project/money managed effectively. In this session, Kimberley Seldon will demonstrate best practices, consider the most effective strategies for getting paid without negotiation or delay and eliminate cash flow problems forever.

1 – 2 p.m.

Reduce the Material Footprint: Strategies to Empower Design
306A

Amy Campos, Principal, Amy Campos Architect

Join Amy Campos, architect, interior designer and educator, as she discusses the impact designers have on global material flows. Campos will present projects from her practice and her classroom that suggest multiple strategies for reducing our material footprint while empowering designers to create positive, significant impact through design expertise.

2 – 3 p.m.

New Face of Affluence
Stage A

Christine Marvin, Marketing Director, Marvin Windows and Doors
Michela O'Connor Abrams, President and CEO, Dwell

Explore the profile of the affluent design-centric consumer and the impact of their influence and purchasing power across all industries. This presentation will take a close look at the emerging trends, shifting attitudes, and changing purchase behaviors of this crucial customer base.

2:30 – 3:30 p.m.

Client Contracts For Designers 201: Application and Implementation Workshop
Stage A

Alan Siegel, Partner, Levy Sonet & Siegel LLP

Explore the new ASID portfolio of electronic residential and commercial contract agreements, with differing fee structures that allow designers to pick and choose options and customize contracts for each client and project. Workshop attendees will also recieve .2 CEU credits, full set of either residential or commercial electronic contracts (up to a $199 retail value), and customized feedback and expertise Alan Siegel and ASID CFO, Rick Peluso.

3:30 – 4:30 p.m.

Positive Design and The Power of Designers
305

Sally Augustin, Principal, Design With Science

Positive design is a new way of thinking about the development of spaces and objects, one that maximizes the benefits of desirable experiences and minimizes the repercussions of negative ones. It focuses on the subjective well-being of the people who will use a space or an object - in other words, on making them feel better about themselves and their lives long-term while they enjoy themselves short-term.

 

Saturday, May 30

10 - 11 a.m.

Introduction to the REGREEN Residential Remodeling Program
Stage C

Rachel Hulan, Principal, Hulan Design

Green remodeling is the design and construction of projects that reduce the environmental impacts of renovation and utilize non-toxic materials for healthy, high-performing interiors. This course features REGREEN©, the green residential remodeling program that emphasizes whole-house systems thinking, professional integration, and green design methodologies. By the end of this course, participants will be able to explain REGREEN principles, access the REGREEN Guidelines in two formats, perform a comprehensive home assessment, identify climate and site characteristics in REGREEN case studies, and implement REGREEN strategies into their next remodeling project.

11:30 – 11:30 a.m.

Clean Design
Stage A

Robin Wilson, Founder, Robin Wilson Home

Robin Wilson shares room-by-room tips and tricks to manage allergy and asthma triggers, and guides you to healthy, non-toxic options to create a wellness home lifestyle. She is an expert in eco-friendly design and a lifelong allergy and asthma sufferer. Implementing the practices of Clean Design leads to amazing results - fewer allergy symptoms and asthma attacks, easier breathing and better overall health.

11 a.m. - Noon

Contemporary Kitchens on Fast Forward: High Design Goes Beyond Smart
Stage C

Russ Diamond, President, Snyder Diamond
Leura Fine, CEO, Laurel & Wolf
Laurie Haefele, Owner, Haefele Design, Inc.

This panel features renowned contemporary kitchen and wardrobe specialist Laurie Haefele and Russ Diamond, President of Snyder Diamond and a west coast representative from Miele. Diamond is an expert on global kitchens and appliances trends and will present along with Haefele, one of Southern California's top kitchen designers. Haefele works with the leading high end residential architects and builders, and has more to offer on today's smart, brilliantly designed kitchen than anyone in the industry.

11:30 a.m. – 12:30 p.m.

REGREEN: Materials Selection and the Specification Process
305

Rachel Hulan, Principal, Hulan Design

This course expands upon the strategies found in the REGREEN Residential Remodeling Guidelines© and delves into the details of the designer’s role in creating effective design and materials directives. By the end of this course, participants will be able to assess the health and environmental impact of materials using third-party certifications; select durable, non-toxic building materials, furniture, and finishes that contribute to healthy IAQ; specify lighting, appliances, plumbing fixtures, and equipment that maximize energy and water efficiency and ensure healthy IEQ and thermal comfort; write comprehensive and detailed specifications to unequivocally communicate design intent and materials selection; and customize interactions with every team member, subcontractor, and trade according to their communication style and preferences.

11:30 a.m. – 12:30 p.m.

Light and Health: The evidence based connection to lighting design
306A

Deborah Burnett, Principal and Partner, Benya Burnett Consultancy

Ordinary electric light from fluorescent and LED bulbs impacts your health and well-being. Understanding the connection between design and well-being helps a designer specify the right type and positioning of lighting to prevent harmful effects linking to obesity, heart disease, depression, and other diseases. This program will present the most current lighting research, the best wellness design practices, and updates on technical lighting.

1 – 2 p.m.

Social Media 101: The Digital Age for Designers is Here
305

Jennifer Mehditash, Owner, Lead Designer, Mehditash Design & Dec-a-Porter Blog

Laurie Haefele, Owner, Haefele Design, Inc.

Christian May, Creative Director, Maison21

Roxie Sarhangi, Social Media Director, Communication Arts + Design, Inc

Laurie Haefele, Allied ASID, Roxie Sarhangi, the Social Media Director for Communication Arts + Design, Inc., and designer and blogger Christian May, will bring theory into practice with this session, moderated by designer Jennifer Mehditash of the bi-coastal firm Mehditash Design. Roxie has created highly impactful social media campaigns for Snyder Diamond, Soli Architectural Surfaces, and All Coast Construction. Haefele, Sarhangi, and May will talk about this rapidly evolving world of social media, what is "hot" right now—and reveal campaign case studies that have generated incredible buzz, "likes," interaction, and genuinely improved company business and branding.

1 – 2 p.m.

Light at Night: Resolving issues through design

306A

Deborah Burnett, Principal and Partner, Benya Burnett Consultancy

Light trespass occurs when unwanted light enters a person’s property (such as a strong light entering the window of one’s home from the outside and causing problems such as sleep deprivation). Research shows that light pollution and residential light trespass can be harmful to health and well-being. Choosing exterior lighting that minimizes these conditions can reduce the effects of light pollution on one’s health. This program will explore the most current research, evidence-based design practices, and innovative solutions to deliver the safest and most energy efficient light at night.

2:30 – 3:30 p.m.

California’s Title 24: Examining the Impact on Residential Design and Lighting
306A

Deborah Burnett, Principal and Partner, Benya Burnett Consultancy

California’s Title 24 is a state mandated residential lighting energy code that has proven to be a challenge for design professionals, contractors, and homeowners. This session will help designers interpret the code and explain the steps necessary to select lighting that meets the energy code, improves energy efficiency, and considers human well-being and ocular safety.